Why building emotional connections with your customers matter

Businesses still often think of the customer journey as a transaction. Even though today’s customer service is indeed customer-centric, some interactions feel like they’re all about the money (technically in sales, it is). They check every customer touchpoints, identify the ones that ruin or improve the customer experience, and make sure customer satisfaction is achieved.

7 Skills that make an effective social media manager

Sure, you have a great social media marketing plan, but it won’t matter if the person handling it can’t implement it well. An effective social media manager is instrumental in propelling a brand through the social networking space, especially since consumers are driven by the accessibility of these platforms.

Ensuring customer satisfaction through live chat

There are many ways to engage with your customers and solve their problems, but one of the most popular ones is chat support. A 2015 study shows that 92% of customers prefer live chat over other platforms when seeking assistance from brands. This channel can make up for the limitations of other customer service touchpoints, like the phone, email, and social media. Here’s how it ensures customer satisfaction.

Build meaningful customer relationships based on emotions

Everything you tell your customers through your digital marketing campaigns and customer support interactions can leave a significant impression among them. This is why it’s important that all your communication strategies are streamlined to convey a single and clear message.

Why a customizable BPO service bundle is best for your brand

Business process outsourcing (BPO) allows companies to acquire the right tools and manpower to increase their productivity and improve their products and services. Through this business strategy, you can expand your capabilities without compromising your core expertise.

5 Tips for better help desk and tech support services

Mastering the technical aspect of customer service can be difficult. When consumer electronic products and software that are meant to be efficient fail to get the job done, users easily get frustrated. At times like this, brands need to help people make the most of their purchases. One of the best ways to do so is to provide reliable and responsive support across multiple platforms.

Top 6 customer service mistakes callers hate the most

As people’s expectations evolve, customer service has become more than just answering calls. These days, to deliver excellent support, brands have to be on top of the latest trends, processes, and technologies. They must consolidate these well to provide a consistent and seamless customer experience across multiple touchpoints.